Conference 934 - Giving Business a Social Purpose: How Millennials are changing the way we work
Join us for a conference about how Millennials are changing the way we work on Thursday, January 17th, at 6:30pm at the Consulate General of France.
In less than 3 years, over half of the working population will be millennials. These 18-35 year olds grew up with the idea that the world is in serious trouble and that it needs to be fixed.
Looking at the societies in which we live, they see that they are run through by profound injustices and dysfunctionalities, and that the traditional mechanisms for correcting these problems are failing.
As a result, millennials are increasingly turning to civil society, both corporate and associational, to demand that actors across the social body assume their responsibility to help others. This expectation puts pressure on corporations that are seeking to attract and retain these youth as employees, customers, and even investors.
In this presentation, serial entrepreneur and philanthropist Alexandre Mars will explain how corporations can position themselves to embrace this widespread desire for social responsibility and remain relevant.